As our shopping habits change, it’s important to offer customers the experiences that they have grown accustomed to – and developing an interactive and responsive online shopping platform is critical in this endeavor. With a focus on the shopper experience, our eCommerce website developers create sites that ensure potential customers remain engaged throughout the buying process.
Ensure your eCommerce platform stands out from the crowd – whilst still remaining easy to navigate – with our bespoke designs. Each website is custom designed to your needs, allowing you to maximise your chances of success.
We recommend keeping your systems as easy to navigate as possible, reducing the likelihood of frustration through a long purchasing process – which can often turn potential customers away.
When choosing a custom eCommerce platform, it’s critical that you choose a system that can be easily integrated with a wide range of aspects across your business. For instance, to ensure a smooth process from start to finish, your shopping cart should be communicating live with your accounts systems and inventory systems – this ensures payment is received as soon as possible and your website isn’t selling products that you don’t have in store. We work with you to uncover the systems your business needs to integrate with, to ensure your eCommerce platform works for you, now and into the future.
One of the most important things that your website should be doing is measuring and tracking results constantly. This can involve who searches for a particular product, who begins the buying process – and most importantly – who abandons their cart half way through.
If your business is experiencing a high rate of cart abandonment, then that is a sign that something isn’t working within the checkout process. By tracking the movements of your potential customers, we can identify issues within your system, and work to quickly rectify those problems to prevent future abandonment.
If you want your business to earn money 24/7, then ecommerce website developmentis a critical tool that you should quickly take advantage of. Your customers can shop how and when they choose, and you can sell products and services, even when your bricks and mortar store has closed for the evening.
Yes! Internet shopping is made to be secure, and our web development team have created a backend system that supports all major payment methods. If you want to learn more, contact our team today.